Red Cactus connects the worlds of AI, telecom and CRM
Red Cactus provides telecom providers, distributors, resellers and software platforms with one powerful ecosystem to seamlessly integrate AI, telephony and business applications: from real-time CRM integrations (CTI) and automatically processing and pushing AI call transcription summaries to the CRM, to a complete AI Data Hub that makes CRM and telephony data available to AI applications. With our cloud-first, API-driven architecture, we set the benchmark for reliability, scalability and compliance.
Chosen by 2,000+ direct and indirect telecom partners worldwide
250+
CRM Integrations
100+
Telephony Platforms
10+
Bubble Applications
AI Toolbox
From automatically processing AI call transcriptions in your CRM via the Activity Hub to real-time access to CRM and telephony data through the AI Data Hub and 24/7 support with AI Agent EVA. Discover Red Cactus AI tools that use APIs and the Model Context Protocol (MCP) to make AI voicebots, AI chatbots and other AI applications smarter with the right data, knowledge and automation.
Meet Bubble: the integration tool that sets the benchmark for user-based CRM integrations between telephony platforms and CRM systems (CTI). Bubble Cloud and Bubble Desktop (native Windows and macOS app) share the same codebase and therefore offer the same powerful functionality. Thanks to a monthly release cycle, you always have access to the latest features and integrations, with full backwards compatibility. A Bubble license gives you access to all functionality and integrations, delivered through a single API-driven partner environment. Choose the Bubble or Bubble365 application that best suits you or your customers, whether it’s a browser extension, Teams app, mobile app, embedded app within the CRM or softphone, or one of our other apps. Bubble works everywhere, from cloud to desktop, allowing your customers to work the way they want.
Configure everything from one central webconfigurator
Integrations can be easily configured through one central web configurator for both Bubble Cloud and Bubble Desktop. It is available within the partner portal and can also be embedded as an iframe within the environments of telecom providers and resellers. With the clone profile functionality, you can easily copy configurations from one user to an entire organization, department or role group. This allows you to scale configurations quickly and consistently, without unnecessary complexity. Whether it’s a single adjustment or a large-scale rollout, the web configurator provides the flexibility and control you need.
Security and privacy by design
Our integration approach is unique and sets the benchmark within the industry: no data synchronization, but direct real-time communication with the CRM. By not using external storage or caching of CRM data, we avoid unnecessary data copies and minimize risks, fully in line with GDPR principles. As a result, customers always retain full control over their CRM data: secure, transparent and under their own management. Compliance and data security form the foundation of our architecture. Our platform includes extensive security measures, including multi-factor authentication (MFA), single sign-on (SSO) and detailed audit logging. In addition, our software is periodically subjected to independent penetration testing to continuously assess and further strengthen its resilience. With this combination of privacy by design and a security-first approach, we set the standard for secure CRM integrations and help organizations meet the highest compliance and security requirements.
Stable and scalable infrastructure
The Bubble infrastructure is not only powerful, but also a showcase for data processing and unique in its kind. The infrastructure runs entirely on Microsoft Azure and uses a robust, fully redundant architecture that automatically scales during peak loads, both horizontally and vertically, supported by intelligent load balancing. We also use high-end performance servers to ensure consistent speed and stability. To ensure continuity and availability, we maintain both onsite and offsite backups. Each customer operates within a strictly separated and secured environment, where data and processes are fully isolated from those of other customers. Our architecture operates entirely in real time, without data synchronization or external storage, ensuring that data always remains within the CRM. The infrastructure is built around geo-clusters, allowing us to process data within the region required by applicable laws and regulations while minimizing latency. Through continuous monitoring and extensive security measures, the platform remains stable, secure and highly available.
Technical and commercial support
We support our partners both technically and commercially and are available via email, WhatsApp and phone. On the technical side, we provide third-line support, while partners handle first- and second-line support using extensive support tools within the partner portal and a comprehensive, continuously updated knowledge base. Within this knowledge base, Eva, our AI chatbot, acts as a fully-fledged support agent for our partners. Eva combines all documentation with practical knowledge and support questions, ensuring partners always receive fast and comprehensive assistance. We also provide support through training sessions, webinars and additional tools. With the white-label marketplace module, partners can showcase the CRM integrations they offer. The marketplace can be fully customized with their own branding and colors, while partners decide which integrations are displayed, how they are presented, and whether the offering is embedded into their own website via an iframe or provided as a separate marketplace on their own domain. CRM integrations are also indexed on partners’ own domain names, helping improve their online visibility. This way, we support our partners not only with management and support, but also with commercial growth.
API-first architecture
Our technology is built entirely around an API-first strategy. This means that functionality is first developed as API endpoints and only then translated into the frontend. As a result, all processes are consistent, scalable and immediately available for integration. Through the reseller API, authorized distributors, resellers and developers with an API license can fully integrate all processes into their own systems, such as creating customers and users, activating licenses and managing configurations. A sandbox environment is available for this API, allowing integrations to be developed and tested safely. We also provide APIs for processing AI-generated data, such as call summaries that are sent to the CRM via the Activity Hub. In addition, we provide lookup endpoints as the foundation of the data gateway infrastructure, giving AI voicebots and AI chatbots real-time access to CRM data. For parties that want to build their own applications on our technology, we offer an extensive third-party API that can be explored and tested through the Bubble Playground. In this way, our APIs form the foundation for both our own applications and those of our partners.
Trial licenses that convert
Our partners can easily activate trial licenses for their customers through the partner portal, valid for 30 days for up to 5 users. These licenses provide access to the full functionality without restrictions. This allows customers to experience the integrations in practice before making a purchase, giving them a clear understanding of how they work and what they offer. Instead of traditional demos, we encourage partners to proactively offer trial licenses. Our data shows that more than 85% of these trial licenses convert into paid licenses and long-term partnerships. CRM integrations deliver proven added value and create direct commercial opportunities for our partners. This approach helps our partners differentiate themselves in the market and attract new prospects.
Founded on the belief that the integration industry needed to be fundamentally disrupted, today we set the benchmark for quality, reliability, technology, functionality and support.
